Choosing Wisely

Date Published: 
Tuesday, September 18, 2018

Dr Lynn McBain and Dr Richard Medlicott talk about the Choosing Wisely campaign in New Zealand. Lynn is an Associate Professor and Head of Department of Primary Health Care & General Practice at the University of Otago.  She also is a partner at Brooklyn Medical Centre. Dr Richard Medlicott is the Medical Director at the RNZCGP. He is a GP from Island Bay in Wellington with a keen interest in health IT, health governance and extreme sports.




  • What is the choosing wisely campaign?
  • What’s the background to the choosing wisely campaign?
  • Who is involved in the campaign?
  • How important is this to primary care practitioners?
  • How can this be integrated into our day to day practice?
  • Choosing Wisely in action (example guidelines)
  • What to do when our NZ guidelines differ
  • How does this campaign empower our patients?


Take home messages

  • Choosing wisely is a global initiative of which NZ is included.
  • Aims to promote conversations between health professionals and patients to make wise decisions about treatment options and thus leading to better patient options.
  • They are guidelines that need to be taken in context of the patient sitting on front of you and their individual clinical situation.
  • The consumer section empowers patients to ask appropriate questions.




Lynn McBain
Associate Professor

To contact Lynn Click here.

Richard Medlicott
Medical Director RNZCGP

To contact Richard Click here.

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This presentation is intended for qualified health practitioners professional development and should not be relied upon for any other purpose. Any opinions offered are those of the presenter or other speaker and do not necessarily represent the views of Goodfellow Unit.